Moscow International Medical Cluster

Objective

Design of animation templates for the International Medical Cluster.

Solution

Following several years of collaboration with the cluster, the issue of work’s optimization arose because the number of branded materials and events was growing exponentially. In order to do that, we developed a guidebook and templates for video reports and conferences that can be used both by the skilled experts and the line managers responsible for the events.

We continued to develop MIMC’s style and suggested a block system that can be easily broken into components in animation and used both for the presentations and for the simultaneous announcements of numerous speakers. We created a logoshot, animation of credits and headlines, cut-ins, conference timetables, template for the split screen and a cover with the presentation subject and speaker.

The style we developed has been successfully used for several years, and among other things it helped us to optimize the client’s budget.

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